JAPAN PRE-ORDERS OPEN · U.S. RELAUNCH COMING SOON
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Chopsticks lifting glossy noodles coated in Japanese umami sauce

FLAVORS OF JAPAN. EVERYDAY UMAMI.

Umami Everything

Made in Japan.
Made for everything you’re eating.

From eggs in the morning to your noodles at lunch,
your favorite protein at dinner, and even ice cream for dessert.

One spoon brings Japanese umami
to everything that’s on your plate.

GET LAUNCH UPDATESPRE-ORDER IN JAPAN ↗

MEET YOUR EVERYDAY EVERYTHING

A LITTLE SPOON.
A LOT GOING ON.

Deep, savory miso. Bright yuzu. Layers of Japanese umami.
One seriously versatile condiment.

EXPLORE THE FLAVORS

01. THE DEEP SAVORY ONE

ORIGINAL.

SAVORY · SMOKY · BRIGHTUmami Everything Original jar

156 g / 5.5 oz · Made in Japan

YOUR NEW EVERYDAY.

Deep umami, smoky richness, and a bright citrus finish. Spoon it over rice. Toss it through noodles. Go back for more.

JAPAN PRE-ORDERS / U.S. UPDATES
TASTE
Umami-forward, deeply savory, and smoky, with a bright citrus finish.
HEAT
Gentle, very mild spice. Just a hint of warmth.
TEXTURE
Spoonable, with aromatic pieces in oil.
TRY IT ON
Rice bowls, avocado toast, roasted vegetables.
Ingredients & allergens: Original

Non-GMO Rice Bran Oil, Tamari, Garlic, Dried Onion, White Miso Paste, Sesame Seeds, Spices, Mirin, Yuzu Juice, Paprika, Kelp Powder, Salt, Red Chili Pepper, Shiitake Mushroom Powder, Sansho Pepper.

Contains soy and sesame. Manufactured in a facility that also processes wheat, peanuts, soy and sesame.

Refrigerate after opening. Best enjoyed within 1–2 weeks.

02. THE ONE WITH A KICK

SPICY.

CITRUSY · TINGLY · BOLDUmami Everything Spicy jar

156 g / 5.5 oz · Made in Japan

TURN UP THE TINGLE.

A different kind of everything. Bright citrus, bold chili heat, and an aromatic sansho kick. Spicy is its own experience, not simply Original with extra heat.

JAPAN PRE-ORDERS / U.S. UPDATES
TASTE
A different flavor experience.
HEAT
Citrusy, spicy goodness. Plenty of chili heat with a lingering sansho tingle.
TEXTURE
Spoonable, with aromatic pieces in oil.
TRY IT ON
Noodles, dumplings, stir-fries.
Ingredients & allergens: Spicy

Non-GMO Rice Bran Oil, Tamari, Garlic, Dried Onion, Sesame Seeds, White Miso Paste, Red Chili Pepper, Spices, Mirin, Sansho Pepper, Yuzu Juice, Kelp Powder, Salt, Paprika, Shiitake Mushroom Powder.

Contains soy and sesame. Manufactured in a facility that also processes wheat, peanuts, soy and sesame.

Refrigerate after opening. Best enjoyed within 1–2 weeks.

THREE PRE-ORDER ROUNDS SOLD OUT.

NEXT ROUND.
SAME BIG UMAMI.

Round four is open for Japan pre-orders. The U.S. relaunch is coming soon.

PRE-ORDER IN JAPAN →

BE FIRST TO HEAR.

Get launch news, plus five quick ways to make dinner more umami, available right after signup.

WORD GETS AROUND.

“This stuff goes on everything
and is damn good!”
JACOB P. / EARLY CUSTOMER · DECEMBER 2024

NO WRONG ANSWERS.

YOUR PLATE.
OUR KIND OF THING.

Last night’s leftovers.
This morning’s toast.
That thing you always make.

Noodles with vegetables and two kinds of tofu
NOODLES, OBVIOUSLY.
Avocado toast with Umami Everything
TOAST? ABSOLUTELY.
Colorful stir-fried vegetables and tofu
VEGGIES GET LOUD.
Roasted sweet potato with yogurt and umami sauce
SWEET MEETS SAVORY.

SCROLL FOR MORE GOOD THINGS

THE GOOD STUFF GOES IN.

SMALL JAR.
BIG CHARACTERS.

Real ingredients.
Layers you can taste.
Nothing here by accident.

Umami Everything Original and Spicy jars with the new labelsBUILT FOR FLAVOR.
01MISO + AGED TAMARI

Fermented depth. Rich, savory flavor that gives every spoonful its backbone.

02YUZU + SANSHO

Bright Japanese citrus and an aromatic, tingling finish. The detail that keeps you coming back.

03MUSHROOMS + KELP

Earthy mushrooms, including shiitake, and kelp bring deep layers of umami.

04ONION + GARLIC

Sweet, savory aromatics. Dried onion brings concentrated flavor, with upcycling putting more of the good stuff to use.

ALL-NATURALGLUTEN-FREEMADE IN JAPAN

MEET THE FLAVOR CREW

Hover, tap, or focus on a character to meet the crew.

I’m Take, the shiitake mushroom. Alongside miso, aged tamari, and kelp, I help bring flavorful, all-natural umami to every bite.

“Small mushroom. Deep umami.”

MAKE DOUBLE-TOFU NOODLES
Close-up of Azabu Foods’ rich, textured umami condiment in a Japanese bowl

FROM A TOKYO KITCHEN.

JAPANESE ROOTS.
EVERYDAY MEALS.

I created Azabu Foods to bring the depth of Japanese flavor into everyday cooking. After over 10 years in Japan and experimenting in Tokyo kitchens, I wanted to make something you could spoon onto a simple meal and immediately taste the difference.

Brendan, Founder, Azabu Foods
U.S. Navy veteran
Culinary Institute of America grad

MEET THE INGREDIENTS

LESS SCROLLING. MORE SPOONING.

HOW TO
EVERYTHING.

Six good places to start.
Make them yours.

FROM THE AZABU FOODS BLOG

FOOD FOR THOUGHT.

Three Japan Preorder Sellouts. Next Up, 2027.

Three Japan preorder sellouts, plans for Japan stores, and a U.S. relaunch with West Coast online availability planned for 2027.

READ THE STORY →

The Story Behind Azabu Foods & Why Umami Everything Is Just the Beginning

How a Tokyo kitchen and a love of Japanese flavor became Azabu Foods.

READ THE STORY →
EXPLORE ALL STORIES →

A FEW GOOD QUESTIONS.

GET TO KNOW YOUR JAR.

How big is a jar?
Each jar contains 156 g / 5.5 oz. Start with a small spoonful and add more to taste.
What is Umami Everything?
A Japanese umami condiment made with rice bran oil, tamari, miso, garlic, onion, shiitake, and other savory ingredients. Spoon it onto a finished meal or stir it into noodles, dressings, and marinades.
Where can I buy it?
Japan pre-orders are open for round four. Our previous three pre-order rounds sold out. Send a Japan pre-order request. Each jar is ¥2,000 before tax and shipping. We’ll email to confirm availability, the final total, and dispatch timing. For delivery outside Japan, contact [email protected]. The U.S. relaunch is coming soon. Join the list for updates.
How do Original and Spicy differ?
Original is umami-forward, savory, and smoky with gentle, very mild spice. Spicy is a distinct experience: bright citrus, plenty of chili heat, and an aromatic sansho tingle. It is not simply a hotter Original. Both contain chili and sansho, so Original is not chili-free.
What can I put it on?
Start with a small spoonful on rice, noodles, tofu, vegetables, toast, or dumplings, then add more to taste. Stir it through a dressing or use it to finish a stir-fry. See five quick meal ideas.
How long does it keep?
The unopened shelf life is one year. Check the best-before date on your jar. Refrigerate after opening and preferably consume within 1–2 weeks. Follow the storage instructions on your jar.
What are the ingredients and allergens?
Original: Non-GMO Rice Bran Oil, Tamari, Garlic, Dried Onion, White Miso Paste, Sesame Seeds, Spices, Mirin, Yuzu Juice, Paprika, Kelp Powder, Salt, Red Chili Pepper, Shiitake Mushroom Powder, Sansho Pepper.

Spicy: Non-GMO Rice Bran Oil, Tamari, Garlic, Dried Onion, Sesame Seeds, White Miso Paste, Red Chili Pepper, Spices, Mirin, Sansho Pepper, Yuzu Juice, Kelp Powder, Salt, Paprika, Shiitake Mushroom Powder.

Contains soy and sesame. Manufactured in a facility that also processes wheat, peanuts, soy and sesame. Always check your jar for the batch-specific label.
Is it plant-based and gluten-free?
The current labels identify Umami Everything as plant-based and gluten-free. It contains soy and sesame and is manufactured in a facility that also processes wheat and peanuts. Please read the full allergen information before choosing.
Why are there reviews before the U.S. relaunch?
Azabu Foods has served customers through earlier batches and pre-orders. The early-customer quote on this page is from December 2024. Japan is now in its fourth pre-order round; the U.S. relaunch is still ahead.
What happens when I join the list?
You will receive Azabu Foods launch and availability updates, plus meal ideas. After your signup is accepted, you can open the five-ideas guide here. You can unsubscribe anytime.
Can I stock it in my shop or use it in my restaurant?
Please email [email protected] with your location and business details. We will discuss availability with you.
OPEN THE FULL FAQ

JAPAN NOW. U.S. COMING SOON.

GOOD THINGS.
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